Tuesday 13 October 2009

Developing a Mission Statement for Play

A few days ago, researching for our Starting a Soft Play Centre seminar, I stumbled upon this article about a Montessori School in San Francisco and these words jumped out at me:

“Nature lays down a plan for the construction both of personality and social life, this plan becomes realized only through the children’s activity when they are placed in circumstances favorable to its fulfilment...”

… Montessori who based every idea she developed about childhood learning primarily on years of observing children doing what they naturally do… understood child’s “play” to actually be what we adults think of as work. It’s how they come to master their environment.”

Supporting what children naturally do; a simple philosophy that the modern day Indoor Play Centre should have at its core, from Design to Operation.

Intrigued, I conducted a little more research and again was excited by the Mission Statement of the Montessori School referred to in the article:

"We provide a foundation for the excitement of learning, at an age when learning is effortless for children. And we create a harmonious atmosphere so children can develop all aspects of their personalities—physical, social, intellectual, and emotional."
Judith Flynn, Founder and Director, Montessori Children's Center

As we encourage new Play Operators to look beyond focussing solely on the purchase of soft play equipment and instead facilitate the use of all senses in play area design, these words and this purpose resonate as reflecting our vision for Indoor Play Centres as Centres of Communities that support the Development of Children through Play.

Recently, ShareAndComparePlay.com began to prepare a revised Mission Statement to reflect our Purpose and Values; this is what we prepared a few weeks ago:

“We Dream of a World where Children freely create and enjoy Play experiences that help them to live their Dreams.

Our role is one of facilitating the sharing and comparing of valuable experiences and information within the Play Community.

Learning through listening, observation and collaboration, we help organisations to profitably provide Play Experiences and support children in the natural process of play; to the benefit of all.”

If you are starting a Soft Play centre, do you have a mission that guides your thinking and communicates your purpose? If not, can I suggest that you start developing one that reflects your purpose, values and core proposition?

A little more Research shows that Wikipedia refers to “Child Centred” Education being at the fore of the Montessori Method, as it should be at the Centre of Play Design; the following statement is intriguing from a Design perspective:

“From the moment the child enters the classroom, each step in his education is seen as a progressive building block, ultimately forming the whole person, in the emergence from childhood to adult. All focus is on the needs of the child.”

Exchange the word “Classroom” for Play Centre and this begins to reflect the holistic approach to Soft Play Design that we must begin adopt if we are to develop the Next Generation on Indoor Play Facilities.

In summary, three questions:

- If you are Starting an Indoor Play Centre, are you thinking holistically and adopting a child centred approach to the Design of your Indoor Play Experience?

- Are you communicating your vision to Suppliers, Investors and Community in the same passionate tones as the examples above?

- If Dr Montessori was your Play Designer, how do you think your Indoor Play Centre would look and operate?

An interesting and potentially prosperous future awaits those that can answer these questions positively.

ShareAndComparePlay.com is the Indoor Play Supplier Comparison Website that Saves Play Operators £10,000s. The only source of independent reviews on every Supplier to the Play Industry, ShareAndComparePlay.com works to revolutionise the Play Experience for Children and to enable Businesses to profitably understand and meet the future needs of Families.

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